Market Intelligence Managers
As a Market Intelligence or Research Manager, your main challenges consist of driving the corporate intelligence engines and optimising the insights of Marketing and Business Managers.
Over the years, TforG has built up an experienced team of Business Consultants and Project Managers. We have access to hospital networks in most countries and we run respondent service programmes with healthcare professionals. TforG is an active member of Esomar.
TforG takes pride in the qualification of its Field Research Moderators. Not only do they have extensive experience in their field, but they have also been able to build networks, which aids access to all relevant decision makers. They retrieve reliable and complete information, which results in accurate conclusions.
TforG's Data Coaching department assures accuracy in sampling and data analysis.
Our unique databases related to demographics, procedures and interventions guarantee reliable extrapolations.
We offer two lines of services to Market Research Managers:
Customised consulting projects (TforG Decision Support)
The navigator is a unique tool designed by TforG which has been succesfully applied in more than 200 projects. It formalises and facilitates the respective stages of the strategic decision processes. Combined with reliable data acquisition and our unique databases, the Navigator optimises the outcome of the consultancy project and of your decisions.
Off-the-shelf information (TforG Direct)
In order to be able to answer pressing questions, to support presentations or to help train junior staff, TforG Direct has created a mother data source. It consists of databases, reports, workshops and selective data-packs, all of which are ready to use — and at your fingertips.
